InfusionSoft Review

InfusionSoft Review

 

 

(FTC Disclaimer: We receive compensation from referrals from this site. Learn More.)

Instead of focusing on just e-commerce hosting, Infusionsoft offers a range of solutions for managing and tracking online sales and customer interactions. It is your complete online sales and marketing software. You will find a variety of features that can handle most of your marketing and customer automation needs.

Organize your contacts, maximize your customer engagement, setup an online store, and start building relationships with your clients. To see if Infusionsoft has a good combination of services, features, and affordable pricing, take a look at the rest of this review.


What We Like

introductionInfusionsoft is one of the top marketing platforms available. This software is continually ranked as one of the best solutions for online marketing automation. You can use Infusionsoft to handle your email marketing,  online web store, contact management, and sales tracking. A few of the main things that stand out as a definite advantage to using Infusionsoft include the following:

  • An all in one platform
  • Excellent customer service
  • Very detailed interface
  • Flexibility

Firstly, Infusionsoft is an all-in-one platform that is designed to handle all of your digital marketing solutions. You can use as a CRM, an ecommerce platform, email marketing, sales reports, contact management, and any other marketing tasks that you want to automate. Using Infusionsoft, once you get the hang of it, can free up a lot of time and even cut down your need for a large marketing team.

Backing this quality software is a reliable customer service team. They understand how confusing the software can be to get set up and will walk you through any trouble that you are having. You can contact them 24/7 through email, live chat or a phone call. They will immediately help you with whatever you need. All of their customer service associates are trained on how to use Infusionsoft and will quickly resolve your problem.

Packed with features, Infusionsoft has a very detailed interface. The control panel itself is not overly confusing, it just takes time to learn where all the feature are located and how to use everything. Once you familiarize yourself with the interface, using the various features will be a breeze.

After completing the training course, you will discover that Infusionsoft is incredibly flexible. You can use it however you wish, setting up various campaigns, generating reports, and assigning various automation tasks.


What We Don’t Like

icon-questionInfusionsoft is definitely one of the best options for full-service marketing automation, but there are a couple of drawbacks. When you are looking for the perfect solution for either a quality CRM or a reliable marketing automation, then make sure that you are aware of the following:

  • High cost
  • Training package is required

Infusionsoft is expensive. The price you pay could range anywhere from $2,388 to $5,988 per year. This may be too expensive for some smaller businesses, but it could also save you some money over time. The amount of work it can do could eliminate a couple of marketing positions within your business. That alone would cover the cost of this software. And while many people do not like to think this way, the software is going to be more reliable than a human when it comes to ensuring a task is completed properly.

It should also be noted that the training package is required, when you first purchase Infusionsoft. This training course is also required, simply to learn how to use the software. Infusionsoft is packed with feature and options that will require a detailed training course to fully understand and take advantage of.


Features

featuresThe features provided by Infusionsoft are almost endless. This software truly is a complete solution for all of your marketing automation needs. Whichever plan you choose, you should receive the following basic features:

 

  • Landing page creation
  • Online Web Store
  • Detailed web forms
  • Social media auto-posting
  • Email marketing campaign builder
  • Contact management
  • Detailed analytics and reporting
  • Task manager
  • Multimedia marketing
  • 99% deliverability rate for emails

These features are available with all packages and are just a small sampling of what you will get with Infusionsoft.


Pricing

pricingInfusionsoft is offering more than just email marketing. They include complete contact management, marketing automation, online web store, and a number of other services that you will not get from many other sites. This results in a higher price tag. The least expensive plan costs $199 per month and includes up to 2,500 contacts and 12,500 emails per month. 3 users can operate the dashboard and use the features.

If you require more contacts, or want to include sales automation and ecommerce, there are three other plans to choose from. The largest plan, costs $599 per month and allows you to manage up to 20,000 contacts, send up to 100,000 emails a month, and includes the full range of features provided by Infusionsoft. Regardless of the plan you choose, you will also have to pay for the training package.


Control Panel

controlpanelAs mentioned, Infusionsoft has a very detailed interface. It will be very intimidating, when you first start using it. That is part of the reason that the training package is required. After completing the training course, you will be able to fully understand how to use all the features available. You will be able to setup complicated campaigns, setup auto-responders with a large amount of variables, and perform many detailed tasks with ease.


Customer Support

supportInfusionsoft needs quality customer support, to deal with questions that users will have, as the in-depth features and options have a steep learning curve. While the training package will explain pretty much everything, you will still likely need further assistance on occasion. The customer support team is always helpful, always available, and always quick to deal with your issues.


Reliability

reliability1Infusionsoft software is 100% reliable. You will never have to worry about your software not working properly or having undelivered emails. For the price you pay, you get a quality CRM without having to worry your software crashing on you.

 


Final Conclusion

infusionsoftrecommendedInfusionsoft is at the top of the pack, when it comes to full-service CRM solutions. They offer complete marketing automation and have one of the most detailed set of services available in their market. In order to use all of the features available, you should take advantage of the training package, which is required with every purchase.

If you are purchasing for your business, ensure that one of your department heads takes the training course, so that they can instruct others and explain the steps needed to work with Infusionsoft. You do not want to have to pay for multiple training packages.

Once you get past the price, Infusionsoft will end up saving you money in the long run, by increasing your sales leads and customer conversion rates. They offer one of the best CRM solutions available. If you want to start benefiting from a reliable online marketing platform, consider purchasing Infusionsoft.

 

 

 

Buy Now

 

 

(FTC Disclaimer: We receive compensation from referrals from this site. Learn More.)