GetResponse Review

GetResponse Review

 

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Are you searching for a way to handle your email marketing? GetResponse is one of many web based services that is designed to manage email marketing. With so many different options, it can be hard to decide which service is best equipped to handle your email marketing campaign.

Over the course of this review, you will get a detailed look at how GetResponse works, what features they provide, and the advantages and disadvantages to using their services. Learn more about GetResponse.


What We Like

introductionGetResponse aims at providing a streamlined email marketing solution. You will find many of the same features that you should expect from a quality email marketing service. Here are the main reasons that we like GetResponse:

 

  • Advanced email analytics
  • Dozens of email templates
  • Superior autoresponders
  • Simple design and interface
  • Landing page tools
  • Form builders

The majority of the advantages that GetResponse provides are features that you will find from other email marketing services, but GetResponse takes each of these features a new level.

The advanced email analytics provide easy to read graphs and charts for tracking the effectiveness of your campaign. You can view dozens of different statistics and even customize your reports.

When setting up your emails, the dozens of different templates to choose from, making it easy for anyone to create slick, professional emails. Choose from drag and drop templates or, if you prefer, use HTML.

The autoresponder options provided by GetResponse are one of the main draws of their services. You can create an unlimited number of email cycles and set up specific actions and triggers. If autoresponders are one of your primary concerns, GetResponse could be your best option.

Some of the other benefits include the intuitive form builder and landing page creator tools. Create stylish forms and landing pages, without requiring any experience or coding knowledge. Being able to quickly create landing pages gives you the opportunity to create a specific destination for products or services that you link to in your emails.


What We Don’t Like

icon-questionAs with any service, you there are going to be at least a few drawbacks. GetResponse does offer many advantages, but you should also take a moment to look over these features that we don’t like:

 

  • Higher starting fee
  • Deliverability rate slightly lower than advertised
  • Lacks event management features

These minor disadvantages may not stop you from using GetResponse, but you should consider them, as part of your final decision.

GetResponse has a slightly higher starting fee than most other email marketing services. For $15 per month, you can manage up to 1,000 subscribers. From there, the prices increase. For a large business, the difference between $10 and $15 a month is not a big deal, but smaller businesses may need to factor this into their decision.

Another drawback of GetResponse is that there are no event management features. This is not always an issue for some businesses; though being able to create a smaller campaign for individual events can be useful.

The only other disadvantage worth noting is that GetResponse advertises a deliverability rate of 99%. This means that 99% of the emails you send should reach their intended destination. Various consumer reports have shown the number to be closer to 97%. That may seem small, but if you are sending out 10,000 emails, that 2% difference is equal to 200 undelivered emails.


Features

featuresA closer examination of the features provided is needed, if you want to get a better idea if GetResponse will be able to help with your email marketing. Like most email marketing services, they have included the ability to manage a subscriber list and send out mass emails. That is the core of most email marketing solutions, but GetResponse takes it step further by offering a large selection of features.

With GetResponse, you will also have access to form builders, email templates, social media integration, inbox preview, smartphone applications, online surveys, and dozens of other features.

As expected, there are useful tracking features for looking at the number of subscribers that opened your email, followed a link from your email, and other statistics. Other stats include website traffic from emails, the number of un-subscribers, and the results of A/B split testing.

The interface is relatively easy to use and those with little or no experience setting up email marketing should not have a problem getting their campaign up and running.


Pricing

featuresGetResponse offers some of the most affordable email marketing plans. For just $15 per month, you can add up to 1000 contacts. 2500 contacts are available for $25 each month and $45 per month for 5000 contacts.

If you want to test the features of GetResponse with no obligation, there is a 30 day free trial with 250 contacts and unlimited emails.


Customer Support

supportPhone and live chat support is at your disposal between 8AM and 8PM Monday through Friday and they even offer support on Saturday between 9AM and 5PM. When you have a specific question, the support team is very experienced and can walk you through any issues that you may have with the GetResponse services. For further support, there is an abundance of FAQs and text and video tutorials.


Final Conclusion

getresponserecommendedGetResponse is not often listed as one of the leading email marketing companies, but they do go out of their way to provide some unique features and updates that you will not get elsewhere. The email analytics offered on the web based dashboard provide deep insight into the effectiveness of your campaign.

GetResponse also provides users with a superior set of tools, in the form of an advanced autoresponder feature, as well as a landing page creator and form builder. These options help make GetResponse a quality option for setting up your email marketing campaign.

They only have a few minor setbacks, which may not sway you from getting a membership. The starting price is slightly higher than some of their competitors and there are no event management features. Finally, the deliverability rate is slightly lower than mentioned on their website.

Overall, the advantages greatly outweigh the disadvantages. GetResponse has a lot to offer, including a simple user interface and exceptional customer service. GetResponse is one of the better choices for email marketing management. If event management and the pricing tiers are not an issue for you then GetResponse is a great option. If you like what you read and are ready to get started, visit GetResponse today.

 

 

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(FTC Disclaimer: We receive compensation from referrals from this site. Learn More.)