E-mail Marketing & Design Platform Reviews

(FTC Disclaimer: We receive compensation from referrals from this site. Learn More.)

Top E-Mail Marketing Platforms
Ranking Platform Benefits Price/Mo. Review
#1 ConstantContact Mobile Friendly $20 ConstantContact Review
2 GetResponse No Contracts $15 GetResponse Review
3 iContact Free Templates $14 iContact Review
4 Aweber Premium Features $19 Aweber Review

Top Design Platforms
Ranking Platform Benefits Price Review
#1 99Designs 30 Designers $299 99Designs Review
2 DesignCrowd Money Back Guarantee $240 DesignCrowd Review

 

What is Email Marketing?

If you run a business, or are self-employed, you have probably heard the term email marketing before. It is one of the oldest forms of electronic marketing and remains one of the most effective. You can use it to generate additional leads, build trust with your customers, and even increase the conversion rates on your website.

Gain a better understanding of email marketing and how it works and then make it a part of your online marketing efforts.


How Email Marketing Works

Email marketing has many different uses. How your email marketing campaign works is up to you and your business needs. It can be used to send out newsletters to your subscribers, as an auto-responder, or as a promotional tool to let your subscribers know about a new sale or product release.

Before you can start using email marketing, you need to build a subscriber list. There are multiple options for doing this. You can add a subscribe form on your website or in social media posts or provide giveaways and require users to subscribe before they can receive the offer.

Most businesses rely on web based services for the management of their email marketing campaign. These services will keep track of your subscriber list, allow you to create subscriber forms, and even provide templates for creating your emails. You can schedule the release of emails for a specific date or set up autoresponders for customer inquiries.